Sell on MediaMarkt Marketplace, managed from invtri.

What MediaMarkt Marketplace is

MediaMarktSaturn runs the seller site, with guides for registration and shop set-up, product creation, offer creation, and order and shop management². Its seller FAQ presents the marketplace as a platform for growth in consumer electronics¹. Mirakl’s 2023 seller report lists MediaMarkt among its customers⁶.

The undated German seller page claims more than 21 million potential customers and more than 65 million unique visits a month⁵. It also claims two of the top 10 online shops in Germany, and its seller testimonials go back to September 2020⁵.

The Swiss marketplace adds office, household, gaming, smart home, telecoms and software to electronics, and its launch announcement said refurbished offers were planned⁴. The Swiss seller page cites more than 2 million unique visits a month⁷.

Who can sell on MediaMarkt Marketplace

The seller site lists these requirements²:

• a registered legal entity, a VAT ID and a bank account, all within the EU
• registration with the ZSVR’s LUCID packaging register and with a dual system such as Grüner Punkt or Landbell, in line with local packaging law
• an EAN for every product
• delivery direct to consumers, with returns handled from an EU warehouse
• customer service in the local language, by phone and email

Since 12 August 2026, a seller based abroad with no branch in Germany must also appoint an authorised representative for its German packaging duties, though it still registers in LUCID itself⁸.

Applications are reviewed: the seller FAQ includes an “approval pending” status (Bewilligung ausstehend)¹. MediaMarkt Switzerland told IT Reseller in April 2026 that sellers cannot simply register and start selling³. Each one goes through an application process, quality guidelines and a KYC (know your customer) check³.

If you are based outside the EU. The seller site’s conditions assume an EU business, so a UK or US company needs an EU set-up first²:

• an EU legal entity, an EU VAT ID and an EU bank account²
• an EU warehouse that handles your returns²

MediaMarkt’s Swiss seller page does not say where sellers must be based⁷, so raise this if you apply in Switzerland.

Fees

MediaMarkt Germany charges a monthly fee of €39 net, and listing products is free⁵. It describes its commission as fair and transparent but publishes no rates⁵. You can cancel at any time, without rigid notice periods⁵.

The seller FAQ has an entry on where to find an overview of commission rates¹. Ask MediaMarkt for the rate for each of your categories before you sign.

For Switzerland, IT Reseller reported in April 2026 a monthly base fee of CHF 39³. It reported sales commission in the single-digit or low double-digit percent range, depending on category³.

For advertising, the German page links sellers to a retail media site⁵.

Your MediaMarkt prices come from the same Mirakl margin rules as your other storefronts, with the fee percentage set separately for MediaMarkt.

How to apply

1. 1

   Send the contact form

   Apply through the marketplace contact form on mediamarkt.de⁵, then wait for MediaMarkt’s review.

2. 2

   Create your shop

   Set up the shop in the marketplace back end, then enter your bank details and verify them with the payment service provider⁵. Shipping settings and carriers are configured during onboarding².

3. 3

   Load products and offers

   Use the Excel or CSV templates, the API or a connector⁵. The seller site has separate guides for product creation and offer creation².

4. 4

   Go live

   MediaMarkt says the whole onboarding takes less than two weeks, with a personal contact to help you⁵.

In Switzerland, the seller page describes four steps from first registration to go-live in under two weeks⁷. There too, you verify your bank details with the payment service provider⁷.

Product data rules

Every product needs an EAN². MediaMarkt Switzerland also sets minimum product data, such as images, titles and basic information³.

The seller FAQ refers to separate guidelines for refurbished goods, and to seller guidelines and legal requirements by sales country¹. The seller site’s requirement list does not mention electrical waste (WEEE) registration². In Germany, producers register with stiftung ear, which says a foreign company cannot register itself and needs an authorised representative located in Germany⁹. Check Austria’s and Spain’s rules too before you list electrical goods.

Delivery and returns

You ship orders direct to consumers and handle returns from an EU warehouse².

MediaMarkt Germany’s 30-day voluntary returns cover only goods bought from MediaMarkt or Saturn, so they do not cover your items⁵. Buyers accept the individual seller’s terms, and MediaMarkt’s return promotions, including its offer of returns in any German store, exclude third-party purchases⁵.

Recent changes

MediaMarkt launched its Swiss marketplace in January 2026 with around 20 partners and about 35,000 items³. By April 2026 the Swiss range had passed 60,000 items³.